LogoLounge

Logo News

Livesport is the worldwide provider of live scores, statistics, and other instant updates from over 35 major sports.  Read More

The Clorox Company has introduced a rebrand that retains its iconic diamond mark, but which feels reenergized and more modern. Read More

Monotype has released Helvetica Now Variable, a font technology that gives designers the ability to create, via sliders, almost weight, size, and width of the famous typeface. Read More

House Industries and artist Shepard Fairey have collaborated to create a new brand identity for the Los Angeles Tourism & Convention Board. Read More

Pick up a great “design-adjacent” book, such as Understanding Comics or The Death and Life of Great American Cities. Read More

The BBC’s recent brand update presented subtle changes to the untrained eye, and so it encountered almost immediate criticism by citizens who felt the project was certainly not worth whatever it cost. Read More

Harrod’s new confectionary brand carries not only the retailer’s familiar H mark and script wordmark, it also uses an expansive palette of rich color and pattern that speaks of opulence and the expansive range of products available. Read More

The Citadel has rebranded its athletics program identity through the combined efforts of in-house creative director Stanton Adams; Joe Bosack & Company; and the input of hundreds of the military school’s alumni, students, and staff. Read More

By early 2021, Chicago Fire fans had made it clear that they did not appreciate the soccer team’s new logo, introduced in 2019 and dubbed the “fire crown.” Read More

Survey Monkey was founded 20 years ago as an easy-to-use online survey tool, but its managers soon learned that users were not just using it to schedule meetings. Read More

Lisa Smith may not be a familiar name in design circles, but her influence on famous clients that range from Burger King to the Met is known to almost everyone. Read More

The city of Montreal has chosen an unexpected canvas for displaying its identity: manhole covers. Read More

The city of Sturgis, South Dakota, has developed its own brand, firmly identifying itself as home to one of the largest motorcycle rallies in the United States. Read More

The National Gallery of Art in Washington, D.C., reopened to the public last week for the first time since November 2020 with a brand-new tagline: “Of the nation. For the people.” Read More

Make your mark on logo history.

Join LogoLounge
What do you think?