Last rebranded in 2012 by Interbrand, Cancer Research UK now has a brand refresh completed by Design Bridge and Partners. Read More

akt supports LGBTQ+ people ages 16 to 25 in the UK who are facing or experiencing homelessness or who are living in a hostile environment. Read More

Biochar is a charcoal-like substance that is made by burning organic agriculture and forestry waste—biomass—with very little oxygen. Read More

Eveready India has a new logo that draws inspiration from the infinity loop, symbolizing an endless source of power and energy. Eveready is famous for batteries, but it also manufactures flashlights, lamps, and other consumer lighting products. Read More

Quick takes from the world of identity design, including Comedy Central and Palm. Read More

The Harvard Graduate School of Design’s new identity is about as far away from a traditional university crest as it can be. Read More

The Washington State Parks and Recreation Commission manages about 120,000 acres that includes more than 100 state parks. Read More

The recently formed, Scottish-owned Tarras Valley Nature Reserve is the result of a massive transfer of privately owned lands back into community ownership. Read More

Air India’s new branding was released about two weeks ago, and it’s still generating an entire raft of definite online feelings. Some people are confused by it, while others are disgusted. Even worse, still others are apathetic, finding themselves unable to engage with the new plan. Read More

Color plays an enormous role in branding, especially in the retail setting. Pentagram’s work with Saks Fifth Avenue shows how abstracted a logo can become and still be recognizable, thanks to the equity of the client’s black-and-white identity. Read More

Love it or hate it, Elon Musk’s edict to X Twitter has certainly gained a lot of attention—and every day, Musk finds a new way to ride the wave, usually by saying or doing something else incendiary. It’s definitely a brand revolution, not evolution. Read More

Chicago-based agency OKRP worked with in-house creative at Michaels to create a brand refresh for the artistic supplies store. Read More

In a recent PRINT article, Steven Heller shares a truly disruptive rebrand of Nazarene University by Chicago-based design firm Span. The designers kicked out crests, sharp-serifed wordmarks, classic academic colors, and any other aspect that smells even vaguely of the stuffy hallowed halls of academia. Read More

Kikin is an unusual financial services company: its model supports sustainable businesses that are often seen by other backers as high risk and therefore not eligible for funding. Kikin’s core idea is “Move Together,” as in, if you give good, you get good back. Read More

Quick takes from the world of identity design, including Comedy Central and Palm. Read More

Quick takes from the world of identity design, including Comedy Central and Palm. Read More

What do you think?