Harvard Business Publishing is the parent organization of the renowned publication Harvard Business Review and of Harvard Business Impact. Harvard Business Impact encompasses the organization’s corporate learning and education market units. Both the Review and HB Impact have new logos created by Wolff Olins.
The new logos draw their design inspiration from Harvard University’s crest outline. A highly simplified crest contains modern typography neatly stacked flush left. The goal of the new dual designs, according to a press release, is to signal the organization’s unity of vision and mission moving forward. “The new brand and logo signal a bold, modern approach to leadership development while maintaining the academic rigor and quality that are hallmarks of the Harvard name. The unified brand creates a cohesive voice in the market, amplifying HBP’s ability to meet the evolving needs of leaders and learners worldwide.”