Logo Design Trends

Looking back
to think ahead.

Peruse years of logo design insights from Bill Gardner.

Logo Trends 2024 Logo Trend Report This year, logos are getting boxed, chopped, dropped, liquified, and sticker-ified in the name of experimentation. Check It Out

Logo Trends 2023 Logo Trend Report The year has been a whirlwind of ideas, symbols, and AI, evolving how creators like us create. Check It Out

Logo Trends 2022 Logo Trend Report The 20th Annual Logo Trend Report presented by LogoLounge is full of all the good, the badass, and the ugly. Check It Out

Logo Trends 2021 Logo Trend Report This year is about drama: comedy, tragedy and satire. A connection with the human experience. Check It Out

Logo Trends 2020 Logo Trend Report What’s new in logo design in a pandemic world? Trends are shifting faster than ever before. Check It Out

Logo Trends 2019 Logo Trend Report This year, curious and hardworking design prowess have been at work, moving us forward to greater heights. Check It Out

Logo Trends 2018 Logo Trend Report This year was influenced by a pendulum swing from clean and modern toward curvy and retro. Check It Out

Logo Trends 2017 Logo Trend Report Nothing, yet everything, has changed. Simplicity, stripes, and geometry are in. Check It Out

Logo Trends 2016 Logo Trend Report This year simplicity is king. Designers are paying heed to the old saying and rebelling against complexity. Check It Out

Logo Trends 2015 Logo Trend Report Be aware. Be informed. Stand on the shoulders of others to advance our industry. Check It Out

Logo Trends 2014 Logo Trend Report Designers have responded to the mobile screen’s harsh requisites in a variety of ways. Check It Out

Logo Trends 2013 Logo Trend Report Design is an evolving process. It’s our hope that you will advance logo design to its next level of brilliance. Check It Out

Logo Trends 2012 Logo Trend Report Emergent directions come from anywhere and everywhere. Angle bombs. Leaf amalgams. Penumbra. Let’s dive in. Check It Out

Logo Trends 2011 Logo Trend Report Last year was brighter. This year is lighter. Shapes are airier, lifting off the page. Check It Out

Logo Trends 2010 Logo Trend Report There is plenty of optimism shining through in many logo designs this year. Circles. Faceting. Color. Check It Out

Logo Trends 2009 Logo Trend Report This seventh annual trend report, as always, is as much a forecast as it is a study of the past 12 months. Check It Out

Logo Trends 2008 Logo Trend Report This year, less is more common—less calligraphy, less Photoshop tricks, less artificial highlights. Check It Out

Logo Trends 2007 Logo Trend Report Some aesthetic, some conceptual, some cultural. Take a look at this year in logo trends. Check It Out

Logo Trends 2006 Logo Trend Report From year to year, trends both branch from existing ideas as well as emerge fresh from the ground up. Check It Out

Logo Trends 2005 Logo Trend Report With any trend, remember: it’s better to know how you arrived than to know you have arrived. Check It Out

Logo Trends 2004 Logo Trend Report What do rings, prisms and mythical dragons have in common? They’ve all been spotted trending this year. Check It Out

Logo Trends 2003 Logo Trend Report Let’s set the record straight on the term “trends” and be informed by recognizable design patterns. Check It Out

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