Hotel Sorrento

Hotel Sorrento Logo

Seattle-based Civilization created a truly classic identity for the Hotel Sorrento. Instead of pushing the concept of a luxury hotel, though, the designers created a story-based brand that clearly communicates the client’s history, service, and appeal. Read more here.

Stelco

Stelco Logo

U.S. Steel Canada is now separate from U.S. Steel, and it has changed its name back to Stelco. Also returning is its “dog bone” logo, first used by the company in 1929. The shield shape represents the reforming of a steel bar as it is transformed into a finished product. See here for more details.