Paist is sustainably packaged toothpaste that contains no artificial ingredients or additives. Two Times Elliott has created an identity for the brand that reflects the client’s very definite break with traditional tooth care brands.
Designers at bluemarlin have developed new branding for Colgate children’s tooth care brand that helps parents find the correct products for their kids while engaging the products’ end users, the kids themselves.
Part of the new branding is a new multi-platform educational campaign for children named Smile O’Clock designed to change brushing from a chore to a fun activity.