London designer John Fairley has created a symbol-filled logo for the 2025 World Games, which will be held in Chengdu, China.
At the top of the mark, in black, is the face of a panda. The center of the logo represents the Chinese knot. The knot symbolizes unity, prosperity, and luck, which align with the core values of The World Games.
The entire design, viewed as a whole, represents the hibiscus flower. Considered in other ways, the design could represent game fields, participants on sports teams, and fans seated in a stadium. The colors used are those of the Olympic Games, minus blue.