Adaptive logos

Linedata, which provides technology solutions for the investment management and credit communities, has new identity, created by Carré Noir of the Publicis Group.

Adaptive logos

From a company press release: “[T]he new logo reflects Linedata’s story, emanating from the heart of the symbol and revealing the perfect symbiosis between L, the initial, and D for data, our expertise. And this story is still being written, growing in virtuous circles, getting bigger and stronger. The new visual territory is primarily in red, a strong and dynamic color, standing for the passion of the teams. Trails, direct emanations of the logo, are emblematic of Linedata’s ambition of leadership and development by growing to infinity.”

Adaptive logos

See more here.