Linedata, which provides technology solutions for the investment management and credit communities, has new identity, created by Carré Noir of the Publicis Group.
From a company press release: “[T]he new logo reflects Linedata’s story, emanating from the heart of the symbol and revealing the perfect symbiosis between L, the initial, and D for data, our expertise. And this story is still being written, growing in virtuous circles, getting bigger and stronger. The new visual territory is primarily in red, a strong and dynamic color, standing for the passion of the teams. Trails, direct emanations of the logo, are emblematic of Linedata’s ambition of leadership and development by growing to infinity.”
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