Dimension Energy’s mission is to make solar energy available to everyone, including renters and low- to moderate-income households. This is not a hope or ambition for the company, but rather a goal that can be realized now. To reflect that tangible reward, VSA Partners rebranded Dimension Energy with a “D” monogram and a neutral blue and “Georgia peach” palette to recognize the client’s Atlanta roots.

From VSA’s Instagram, regarding the new logo: “Its new logo stands out from its competitors with an industrial character, as well as references to the electrical grid with the notch in the left hand corner. This notch then became a design element pulled through the system, including a new icon set and in the framing of visual assets.”