Founded in 1937, The Wildlife Society supports wildlife professionals and students through educational, networking, research, and other career development activities. The organization’s first logo was a hieroglyphic-like owl, rendered by acclaimed National Park Service artist Walter Weber. Since then, an owl—a common symbol for wisdom—has appeared frequently in TWS materials.
The organization recently updated the owl symbol, turning the animal to face forward rather than backward, and also silhouetting it against a rising sun. The owl’s facial features have been sharpened, creating an expression of alertness and scrutiny. Other body parts, such as the legs and wings, have also been streamlined and sharpened, again suggesting vigilance.
The organization’s legacy logo will still be used on TWS journals and books.