Ho Chi Minh branding studio M — N has rebranded raw pet food company HiRaw!, based on the client’s strapline, “Deliciously Raw for All.”
The new identity’s typography, colors, and packaging are intended to express a pet’s energy and playful nature.
Floof is a new skincare system for pets and the “evolved pet parents” who love them. New York City studio Smakk created the line’s new identity, which has a sophisticated, elevated, and classically neutral design that resembles human skin- and hair care products.
Design firm Layer has partnered with dog brand Earth Rated to create not only a new line of dog toys but the branding for the toy line as well. The ability to work on both the product and the identity design simultaneously allowed Layer to create a deep soak-plan for its client.