B2B Transformans Into A Human
In the last 20 years, B2B communication has been become more friendly, less formal, and some would say, more effective. From a recent Digital Arts article: “Whereas branding for business was blue, grey, formal handshakes and a professional tone of voice, businesses are now revealing a more real, and human side to themselves. Businesses are less corporate and more about the people who work there and the brand values they embody.”
Read the entire article at https://www.digitalartsonline.co.uk/features/graphic-design/b2b-design-is-softening-up
Illustrations From The Future
Take a peek at illustrations trends that have been predicted for 2020. (Illustration from Instagram, created by Lucas_zanotto.)