Old vs. New Logo

Established in 2012, mobile game developer Another Place has introduced a new logo created by the London-based design studio Proxy with final lettering on the logo by Rob Clarke.

Creating the new logo

The new logo helps customers better understand Another Place’s products and games, along with giving the brand an opportunity to match its high production values with a strong and bold typography.

Cards

Although the old logo gave an “out of this world” kind of vibe, it did not adhere to Another Place’s products, as none of their games created actually take place in space. The new logo is vibrant, and creates dramatic shadows and spaces that play well with the abstract art direction that the logo takes.

Desktop

To read more behind Another Place’s new identity, click here.