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Adaptive logos

If Zimbio quizzes are your thing, this may please you: the pop culture news site has a new logo and redesigned web site that better matches the in-you-face nature of the service.

“We […] ditched the darker blue highlight color and opted for a bolder, cleaner look that ties in nicely with the content our readers love,” says in-house senior designer Rafael Hidalgo. “I wanted the logo to better capture our voice and who we are—fun, bold, smart, and approachable.”

Read more details here.

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