Quick reads...

Fashion Brands Replaced

Why have so many leading fashion brands recently replaced renowned logos with marks that are widely viewed as more generic? A Moving Brands article examines whether or not logos even matter any more to trend-forward companies like fashion houses.

Norton & Sons Fashion Brand

https://www.brandingmag.com/2019/11/21/heritage-branding-digitizing-the-family-heirlooms/?utm_content=bufferba23e&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer&fbclid=IwAR1ORXSAB-ZW1y6ukznEwbgb3xTveH5nh3zjkDFqCdCscjrepdTjELeOSi8

Cannabis Identity

The burgeoning cannabis industry is unique in that it is virgin territory for branding. This Landor article lays out how to build, from the ground up, an effective brand platform and structure for a completely new business category.

https://landor.com/thinking/build-successful-cannabis-brand-industry-complex-regulation
 

Like what you see? You, too, can join our tribe of quality designers and marketers who continue to make their mark by utilizing the invaluable resource that is LogoLounge.com.
Click to get more information and join the LogoLounge Community!

What do you think?