Of Interest...

Gap

Adaptive logos

After decidedly missing the mark in 2010 with a DOA logo redesign, Gap is now mish-mashing past logos and then some onto clothing featured in its new Logo Remix collection. https://www.fastcodesign.com/90158484/gap-is-trying-really-hard-not-to-screw-up-its-logo-again.

Paramount

Adaptive logos

Paramount’s first logo was released in 1914, and it has been redesigned many times since. Here’s an explanation of how a painting was introduced to the equation in 1987. https://mymodernmet.com/paramount-pictures-logo-painting/.

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