London-based design consultants Pemberton & Whitefoord has created the corporate identity for Whitefoord LLP, an exclusive wealth management company in London that only accepts clients upon recommendation.
The pharmaceutical company Dr. Reddy’s Laboratories has released its new logo and brand identity, shaped around the phrase, “Good health can’t wait.”
Heidelberg is best know for its printing equipment, but it also offers various consumer services and consumables. Its new logo promotes all three.
In a year-long project, DesignStudio has been working with Logitech to seriously update the peripheral maker’s image in a way that works across existing product lines but which also accommodates a new line—Logi— which is targeted at more youthful audiences.
It was a tiny change, but perhaps one that was long overdue: the Facebook Friends icon was updated by an employee who was sick and tired of seeing the female character standing in the shadow of the male icon.
It’s always a mystery how these things could possibly happen: how could a new presidential candidate burst into the race with a logo that is clearly already in use by another company, thereby immediately subjecting campaign efforts to preventable ridicule?
Pentagram has released a glimpse of its new identity for The Bridge, part of a new 17-acre Cornell Tech campus on Roosevelt Island in New York City.
Pause for Thought rebranded an iconic American brand in 2014, Morton Salt. It’s an identity that has seen many updates.
The MINI, owned by BMW, has a new minimalized design that better matches the original thought behind the car’s first designs.
Every city with a Metro system faces the same exact challenge: how to make their M distintive, memorable, and ownable.