• The PGA of America has a new logo that is basically a very simplified version of its previous logo. As if in some sort of fever dream, it was created—together with a marketing campaign titled, “We Love this Game”—by a production company owned by famed football quarterback Peyton Manning.
• Blind Squirrel Games, an independent video game studio based in the U.S. and New Zealand, has a smart new logo created by 1minus1, a games marketing agency. There’s so much to discover inside, including a blind-eyed squirrel who has won its prized acorn (sort of shaped like a computer mouse?) and the suggestion of the client’s initials, B and S.
https://blindsquirrelentertainment.com/news/bsg-rebrand-growth-in-gaming
• In case you could have possibly missed the latest cannonball into the tech marketing pool, Facebook has updated its logo in the most subtle ways possible. The Verge has a great write-up at
https://www.theverge.com/2023/9/20/23883126/meta-facebook-changed-logo-design-wordmark-reactions