Co.opmart's New Look

Landor in Hong Kong has revamped the brand identity of Co.opmart, a large Vietnamese supermarket chain. Discarding the red-and-blue color scheme, Landor softened the store's look in terms of color and font, incorporating a new icon that simultaneously forms the word "coop" and a heart shape.

brandingsource.blogspot.com

Like what you see? You, too, can join our tribe of quality designers and marketers who continue to make their mark by utilizing the invaluable resource that is LogoLounge.com.
Click to get more information and join the LogoLounge Community!

What do you think?