Qatar's 2022 FIFA logo

It seems a bit premature, but the soccer world cannot be matched for its extraordinary planning. The UK–based Lambie–Nairn consultancy has created a new identity system for Qatar's 2022 bid for the Fifa World Cup.

On a related note, learn how the identity for Qatar's 2011 Asian Cup event was created by FutureBrand in LogoLounge: Book 6, which will be available Fall 2010. Watch the LogoLounge web site for details.

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