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// 2008 NEWS
/01-04-2008 /04-11-2008 /07-10-2008 /10-23-2008
/01-11-2008 /04-17-2008 /07-18-2008 /10-28-2008
/01-18-2008 /04-24-2008 /07-25-2008 /10-30-2008
/01-25-2008 /05-02-2008 /08-08-2008 /11-06-2008
/02-01-2008 /05-09-2008 /08-17-2008 /11-13-2008
/02-07-2008 /05-15-2008 /08-22-2008 /11-20-2008
/02-14-2008 /05-18-2008 /08-29-2008 /11-26-2008
/02-22-2008 /05-22-2008 /09-05-2008 /12-05-2008
/02-29-2008 /05-30-2008 /09-12-2008 /12-12-2008
/03-07-2008 /06-06-2008 /09-19-2008 /12-19-2008
/03-14-2007 /06-12-2007 /09-25-2008 /12-24-2008
/03-21-2007 /06-20-2007 /10-03-2008  
/03-28-2008 /06-27-2008 /10-10-2008  
/04-04-2008 /07-01-2008 /10-15-2008  

01-04-2008

A look back at significant design events in 2007.
www.core77.com

The Financial Times weighs in on the London Olympics logo.
www.ft.com

A little exercise for the brain to start the new year:
marketinggenius.blogspot.com

What happens to all those business cards you so lovingly designed?
blog.tinybuildings.com

And the color for 2008 is….
www.nytimes.com

01-11-2008

Nearly 30 years and $200 later, the creator of the Illiniwek logo sues.
www.chicagotribune.com

For the first time in 40 years, Xerox changes its logo, with the help of Interbrand.
www.nytimes.com
www.businessweek.com
www.reuters.com

Who will Wikia Search be?
www.businessweek.com

Dentist's crocodile is no threat to French clothing giant Lacoste, courts say.
news.bbc.co.uk
www.telegraph.co.uk

The Designer's Accord gains new logo.
www.core77.com

Court TV is rebranded as truTV, courtesy of Troika Design Group.
www.dexigner.com

Other cables take on new identities with new year.
adage.com

A video interview with Steve Jobs on working with Paul Rand on the NeXT logo.
theerrantaesthete.com

The City of Birmingham pulls a new logo out of the hat—really.
blog.al.com

Iconic logos and why they work.
news.independent.co.uk

01-18-2008

Brands with “Russia” in their names may have to pay dearly for the privelege.
www.russiatoday.ru

On the origin of the Google logo, from its creator.
blogoscoped.com

The PGA has teed up a new logo.
www.pga.com

Colors in fashion and how they influence car colors—and vice versa.
www.baltimoresun.com

An excellent set of concise identity tools, from Tony Spaeth.
www.identityworks.com

It's time to take bad design into your own hands with the Visual Enforcement Kit.
www.design-police.org

01-25-2008

Paula Scherr of Pentagram has created a moody new identity for the New York City Ballet.
blog.pentagram.com

BBC blobs dismissed as “cold and shouty.”
www.guardian.co.uk

Iraq revises its national flag.
www.nytimes.com

The University of Louisville releases its new logo and campaign.
php.louisville.edu

A study of the development of the American identity through art opens in March at the Corcoran.
www.corcoran.org

What's in a made-up name? Everything.
www.baltimoresun.com

The peace symbol is 50 years old.
www.happybirthdaypeace.com

02-01-2008


Australia's ABC1's iconic logo scoots over to make room for a new pal.
www.abc.net.au
www.smh.com.au

What does the typography of the logos of Presidential contenders say about their campaigns?
www.boston.com

Coca-Cola, Budweiser and PepsiCo expand design opportunities by considering the wider-spread use of aluminum bottles.
www.csnews.com

The new Star Trek logo has been beamed aboard.
www.canmag.com

Watch where you're putting that logo!
www.nytimes.com

As the world shrinks, this book can help ease the way.
www.khtt.net

What does your hanky say about you?
lifestyle.in.msn.com

Recruiting firm Longbridge has rebranded and relaunched.
www.longbridge.com

Why packaging one's product like street drugs rarely turns out well.
ap.google.com

Is Boston University's “line-less” logo a leg up or let-down?
www.bu.edu
www.bostonmagazine.com

02-07-2008

A tip for Benny the Bellman, Hotels.com's friendly icon: Start looking for a new job.
www.hotelchatter.com

Old Navy has a new logo.
www.clevelandleader.com
www.oldnavy.com

Revamped Animal Planet logo bites—or at least looks like it wants to.
tvdecoder.blogs.nytimes.com

Stefan Sagmeister show opens in New York.
www.iht.com

The man-fan behind the many identities of Pokeman.
www.brandchannel.com

It may be garish, it may be dated, but the Tide logo continues to work.
www.nytimes.com

Brand Botswana?
www.mmegi.bw

E.U. citizens are offered the opportunity to vote on the design of the two-euro coin.
www.time.com

A tonic for client meetings gone wrong.
www.whoneedsdesigners.com

New logo a phallicy?
www.uefa.com

02-14-2008

Origins of the Valentine's Day logo, the heart.
www.slate.com

Princeton University updates its identity with a proprietary typeface designed by Matthew Carter.
www.dailyprincetonian.com
www.princeton.edu

Can a logo be psychic?
www.designobserver.com

Scholarship money for budding logo designers.
mashable.com

A brief and somewhat painful history of tech company logos.
www.neatorama.com

The branding behind LG.
www.forbes.com

Check out Deluxe Corporations new logo.
www.deluxe.com

But they face in different directions!
www.ktvb.com

02-22-2008

Say it ain't so, G.I. Joe logo!
www.cinemablend.com

2009 Super Bowl logo revealed, fans underwhelmed.
www.tampabaysuperbowl.com
en.wikipedia.org
www.armchairgm.com

Sodexo not only renews its brand, it also re-spells its name.
www.sodexo.com

Cardiff ditches dragons and daffodils in new identity.
news.bbc.co.uk

High altitude logos cause controversy in Cincinnati.
www.ohio.com
news.enquirer.com

How do companies deal with design innovation?
hbswk.hbs.edu

02-29-2008

Eagle Scout designs 100th BSA logo.
www.star-telegram.com

Branding in the time of recession. (PDF Download)
www.lippincott.com

Mets reveal new Citi Field logo.
mlb.mlb.com

Designers advised to consider softer, more emotional branding.
www.designweek.co.uk

OC or uh-oh?
www.ocregister.com

03-07-2008

It's not easy BP-ing green.
www.businessweek.com

What business has to learn from design, according to Milton Glaser and Massimo Vignelli.
www.businessweek.com

The Vietnam Football Federation has a new logo.
www.nhandan.com.vn

Branding at Tufts University.
www.tuftsobserver.org

Scottish police force rebrands.
www.creativematch.co.uk

The London Fire Brigade has a new logo and identity.
www.london-fire.gov.uk
www.designweek.co.uk

A baseball that got drunk? Market watchers respond to Xerox's logo.
marketplace.publicradio.org

New EU logo bears striking similarity to Aldi logo.
www.organic-market.info

03-14-2008

The long and winding road of car logo design.
www.neatorama.com

The growth of graphic design in India.
www.businessweek.com

Joe Duffy on why everyone deserves a vote in the design process.
www.adweek.com

Logos become part of urban skyline.
www.newsobserver.com

03-21-2008

Vote for your favorite minor league baseball team logo at
www.cnbc.com

A good article to share with reluctant clients.
www.chicagotribune.com

The newest version of the Graphic Artists Guild Handbook is available.
www.dexigner.com

Red Dot communication design winners for 2007 can be viewed at
en.red-dot.org

03-28-2008

Carmaker Toyota encourages drivers/buyers/logo designer wanna-be's to repurpose its Scion logo into their own personal crests.
www.scionspeak.com

Google takes imprinting one step further with its logo redesign contest: Only K-12 students may enter.
www.google.com

Even more democracy: Candidate asks for voters to vote for his logo before they vote for him.
www.scottkleeb.com

Ad giant Hal Riney passes away.
www.usatoday.com

Xerox CEO and chairman Anne Mulcahy talks about the company's new logo.
www.businessweek.com

After stunning the Grasshoppers, number 12-seeded River Bandits crunches the number 1-seeded Modesto Nuts—for best minor league baseball logo.
www.oursportscentral.com

Peregrine Farm Stall, an iconic South Africa brand, gets a new logo.
www.bizcommunity.com

Hebrew calligraphy is transformed into iconic typography.
www.haaretz.com

LOL cats hit the big time—the Jones Soda label.
www.webware.com

04-04-2008

An apple a day does not keep the lawyers away.
www.wired.com

Ernst & Young unveils a new identity.
www.accountancyage.com

Discover gives us a peek at its new identity.
tvdecoder.blogs.nytimes.com

Starz Entertainment launches its new brand initiative.
www.hollywoodreporter.com
www.forbes.com

A great collection of vintage—that is, if by “vintage,” you mean the 1970s) on Flickr.
www.flickr.com

An introspective interview with design great Malcolm Grear at
www.projo.com

Knowing the origins of a really dreadful logo doesn't increase appreciation.
www.startribune.com

Organic EU logo launch delayed.
www.organic-market.info

The Indianapolis Colts, the NFL team with the brand-new, bazillion dollar stadium, cheaps out on a new, secondary logo contest.
www.ianlabs.com
www.colts.com

April Fool's shenanigans… or is it smart marketing?
www.newpastahut.com
www.chicagotribune.com

The government of Dubai has a new mandated identity.
www.gulfnews.com

04-11-2008

A brief history of the modern-day rendition of the peace sign.
arts.guardian.co.uk
blogs.guardian.co.uk

The favorite brands of yesterday still reign supreme today.
www.brandweek.com

The typographical appeal of the Obama brand.
campaignstops.blogs.nytimes.com
www.iht.com

The next meta-trend? Indentity.
www.cnet.com

United Space Alliance launches its new logo.
sev.prnewswire.com

So exactly what color is “happily ever after”?
my.packexpo.com
www.forbes.comm

04-17-2008

Thomson Reuters blankets cities with new logo.
www.nytimes.com

A brief history of the iconic Lord & Taylor logo.
www.businessweek.com

Starbucks' business plan calls for a new old logo.
www.businessweek.com

It just looks like Yale.
www.yaledailynews.com

The Dubai Health Authority has a new logo.
www.ameinfo.com

Vauxhall's famous Griffin logo has been redesigned.
www.carkeys.co.uk

DairyCo presents a fresh face for milk.
www.designweek.co.uk

Consumer product manufacturers are resorting to new tactics when trying to snare teenagers.
www.baltimoresun.com

04-24-2008

New BBC logo leaves viewers feeling queasy.
www.designweek.co.uk
entertainment.timesonline.co.uk
www.telegraph.co.uk

Coke follows Starbucks vintage lead.
www.brandweek.com

Brands rule in Dubai.
www.ft.com

DoCoMo has a new corporate logo.
www.cellular-news.com

Study shows that while a majority of consumers value logos, most new companies don't.
www.responsesource.com

New symbol developed to promote plastic bag recycling.
www.earthtimes.org

They're still kind of McUgly.
news.sky.com

Awesome is the new orange.
www.ajc.com

05-02-2008

LogoLounge has released its 2008 logo design trends list.
www.logolounge.com

Design is always a matter of perspective.
www.telegraph.co.uk

The women's channel Oxygen has a new logO.
www.multichannel.com

A&E is heading for a makeover as well.
www.multichannel.com

Troika Design creates a new identity for The Golf Channel.
www.thegolfchannel.com

It's a siren, mister, not a mermaid.
blog.washingtonpost.com

Flying logos? Why not?
www.flogos.net

Chute Gerdeman Retail has created a new identity for ShopKo.
www.zwire.com
www.shopko.com

WNYC has an emblematic new logo, by Open.
www.wnyc.org

05-09-2008

Russian firms are reevaluating their branding presence.
www.themoscowtimes.com

Will you love New York even more?
www.wbng.com
www.iloveny.com

MeedWestvaco has a new logo and endless introductory animation.
us.meadwestvaco.com

Wake Forest University has a new logo.
www2.journalnow.com

Why logo design should not be an entirely democratic process.
www.coloradoan.com

Chinese athletic wear maker Li Ning is David to the super-brand Goliaths it will meet at the Beijing Olympics.
www.businessweek.com

Breast Cancer Care updates to differentiate.
www.creativematch.co.uk

Let your fishhooks do the walking?
www.adweek.com
www.yellowbook.com

05-18-2008


Chicago's 2016 Olympic-hopeful logo, designed by VSA Partners, gets blown out by the IOC.
www.suntimes.com

The San Francisco Ballet has a new logo, courtesy of MetaDesign.
www.sfballet.org
www.designweek.co.uk

London's 2012 Olympic Games will reveal its new identity on June 4.
www.gamesbid.com

When it comes to logo design, Helvetica rules.
www.businessweek.com

Congressman turns designer for Rutgers University.
www.northjersey.com
www.rutgers.edu

Native American branding builds on historical and heritage equity.
www.brandchannel.com

If it looks like un pato and sounds like un pato, is it still an infringement?
news.yahoo.com

How paying attention to design has paid off for Target.
www.azstarnet.com

The Girls Scouts of the USA enter the branding fray.
www.girlscouts.org

05-15-2008

McD's is McDespised in Great Britain.
www.dailyrecord.co.uk

Witch logo?
www.huntspost.co.uk

Is it possible to get the "I ♥ NY" logo back in the barn?
www.nytimes.com

Where has the new Canary Islands logo flown off to?
www.tenerifenews.com

7th Army logo release delayed.
www.stripes.com

The coffee is way too expensive, but "Slutbucks"? Oh my.
thinkprogress.org

Super 8 hotels have a new logo.
www.wyndhamworldwide.com

"Man from Glad" creator passes away.
www.chicagotribune.com

05-22-2008

A new logo for the Art Gallery of Ontario and an overview of its recent logoed past.
www.collectionx.museum

The auto brand Opel gets a new logo.
www.theautochannel.com

Facebook gets a facelift.
www.businessweek.com

The Milton Glaser Design and Study Center and Archives has acquired more than 400 works by New York artist and advertising/identity designer Tony Palladino.
www.schoolofvisualarts.edu
www.tonypalladino.com

The difference between cost and value can be a dicey call.
www.thisishampshire.net

05-30-2008

Olympic logo reinterpreted in sculpture.
showbizandstyle.inquirer.net
p>Publisher Doubleday Broadway has a new name and logo.
www.publishersweekly.com

Candidate is a bit of a logo pickle.
www.pittsburghlive.com

David Berlow of the Font Bureau on typographic identities.
www.boston.com

The Maine Democratic Party has a new look.
mainedems.org

The largest wallpaper manufacturer in the U.S. has a new logo.
meroladesign.com

06-06-2008

A&E finally reveals its new logo.
www.aetv.com

One logo in 38 years - but his work definitely has legs.
www.courant.com

Can no-logo cigs blow out the smoking mojo?
www.talkingretail.com

Wally Olins is working in India - and elsewhere.
economictimes.indiatimes.com

Via Speak Up: It's all about making your mark this summer.
www.behance.net

This brand called Obama.
www.core77.com

06-12-2008

Chicago 2016 Olympic organizers can reveal their new "emblem," this time with rings.
www.chicago2016.org

Big Brown branding is a big brown-out.
www.signonsandiego.com

There's almost no identity easier to parody than Apple.
www.pcworld.com

Google favicon changes.
googleblog.blogspot.com

Logo deemed too scary.
www.jacksonholestartrib.com
web.minorleaguebaseball.com

06-20-2008


Duffy & Partners has created new identities for Points of Light Institute and HandsOn Network, the largest volunteer organization in the nation.
www.businesswire.com

Everything old is new again . . . and again.
toronto.bluejays.mlb.com

Now the organizing committee for the London 2012 Olympics wants a logo? Uh-oh.
www.marketingweek.co.uk

New Yahoo logo spotted in the wild.
www.techcrunch.com

06-27-2008

How Turner Duckworth clarified the Coke brand.
adage.com

Obama "seal" a steal?
politicalticker.blogs.cnn.com
www.digitaljournal.com
www.motherjones.com
www.chron.com

London 2012 Olympics logo gets UK-ed.
www.designweek.co.uk

Logo looks like Don King's hair? That can't be good.
news.bbc.co.uk

The harder to read, the more pricey?
www.reuters.com

Siegel+Gale creates a new logo for Breastcancer.org.
newsblaze.com

The Woolmark logo today.
www.theaustralian.news.com.au

High school student snags the U.S. Army as her first client.
fredericksburg.com

07-01-2008

MillerCoors has a new logo that is clearly beer, designed by Pentagram.
www.millercoors.com
blog.pentagram.com

Al Gore logo is we/me green.
www.nytimes.com

Wal-mart ditches hyphen and dishes up new logo.
walmartstores.com
online.wsj.com
www.washingtonpost.com
ap.google.com

Belfast goes for the heart.
www.belfasttelegraph.co.uk

Timberwolves howling about new logo.
www.myfoxtwincities.com

Barbie has a new identity: you.
www.newsweek.com

Does branding need to rebrand?
www.brandingstrategyinsider.com

07-10-2008

Chermayeff & Geismar has created a new logo and identity system for the Library of Congress. (A full telling of the design of the mark will be in the upcoming LogoLounge: Book 5.) Click Just Released at www.cgstudionyc.com

But Mom! All of the other kids have coats of arms!
news.sky.com

Sports logos gone bad...very bad.
inventorspot.com

New rugby cup logo released for 2011.
www.lions-tour.com

The Iowa Chops? How to work with what you have been given.
www.desmoinesregister.com

07-18-2008

How larger companies are fighting business drift by updating their logos.
images.businessweek.com

Olympic logos are their bag.
blog.cartelagency.com

The steps toward trademarking logos and identities.
www.chicagotribune.com

U.S. News and World Reports gets an identity overhaul.
www.mediabistro.com

Way more than you ever needed to know about the @ sign at
www.herodios.com

A new book on color management and choices for logos.
www.rotovision.com

07-25-2008

April Greiman Masters Series opens in October at the School of Visual Arts.
www.schoolofvisualarts.edu

Blackburn? Barrow? Belfast? Hmmm . . .
www.lancashiretelegraph.co.uk
www.belfasttelegraph.co.uk

Meet Major League Baseball's logo woman.
www.nj.com

For Democratic National Convention goers, the logos are on the bag.
www.demconwatchblog.com

The BBC pares down its design stable substantially.
www.designweek.co.uk

Global Brand Forum to be held in Singapore in August.
www.globalbrandforum.org

For those working solo, check out the Freelancers Union.
www.freelancersunion.org

08-08-2008

The 2008 ReBrand winners list has been released.
www.rebrand.com

Expanding domain name suffix possibilities opens up branding possibilities.
www.ecommercetimes.com

An interview with the official illustrator of the 2008 Beijing Games.
www.aiga.org

The 2008 Olympics logo is everywhere right now: Consider these alternate ideas.
www.logolounge.com

08-17-2007

Check out the logos for all of the potential Olympic host cities for 2016.
www.madrid2016.es
www.chicago2016.org
www.rio2016.org.br
www.tokyo2016.or.jp

A short history of Olympic logos and posters at
olympics.thestar.com

The Olympic rings and logo and their role in protests in Beijing.
en.epochtimes.com

The 2008 Red Dot trend report is now available.
en.red-dot.org

The European Solidarity Centre has a new logo.
www.polskieradio.pl

Is the “no logo look” the latest in fashion?
www.independent.co.uk

Bye-bye, beavers. Hello, Bell.
yahoo.com
www.digitalhome.ca

Cornwell logos, 2. Logo designers, 0.
www.thisiswesternmorningnews.co.uk

08-22-2008

top&Shop bags a new logo...
www.boston.com

...and Giant Food follows suit.
www.baltimoresun.com

Attik creates Coke design for the 2010 World Cup.
www.thedrum.co.uk

...and Ramadan.
www.digitalartsonline.co.uk

Really big logo raises a big stink.
www.philly.com

Really tiny logos raise possibilities.
blogs.zdnet.com

Sydney looks to New York in order to rebrand itself.
www.homesworldwide.co.uk

Des Moines stays in-house to produce new logo.
www.desmoinesregister.com

The Outward Bound Trust reveals new logo.
www.designweek.co.uk

Child welfare agency adopts new logo.
www.utalkmarketing.com

Big, bad branding mistakes.
adoimagazine.com

The newest media for brand identity? Frosting!
www.reuters.com
www.sprinklescupcakes.com
www.famouscupcakes.com

08-29-2008

Australian and New Zealand grocer Woolworth's has an energetic new logo.
www.foodweek.com.au

Coca-Cola's design director is taking the brand in new directions.
www.businessweek.com

Why attempts to brand Italy have fallen flat.
online.wsj.com

Pentagram gives Popeye's a freshened identity.
www.bizjournals.com

Will the next Olympics yield branding gold?
www.financialpost.com

Designer creates Olympic rings.
deseretnews.com

09-05-2008


MTV's HD channel changes rebrands as Palladia.
bitstream.soundandvisionmag.com

Zero, Coke Zero.
www.culture-buzz.com

House of Illustration's future is a blank slate.
www.designweek.co.uk
www.houseofillustration.org.uk

CNet rolls out new identity and interface.
www.cnet.com
www.btobonline.com

Wally Olins expands Saffron shop to India.
www.brandrepublic.asia

Stones logo stands the test of time.
www.creativereview.co.uk
www.businessweek.com
www.telegraph.co.uk

The Oklahoma City Thunder rolls out new logo.
www.nba.com

MLB Network takes a swing.
www.multichannel.com

Tolleson designs logo for Sun Microsystems' OpenSolaris brand.
www.opensolaris.com

Google pallet extends to new Google Chrome web browser.
technologizer.com

Google also has a mobile phone operating system on the way.
en.wikipedia.org

Hornets unveil logo trinity.
www.nba.com

Luckyfish logo by Pentagram.
blog.pentagram.com

Perrier repositions as nightclub cocktail mixer.
www.designweek.co.uk

GDF Suez logo result of merger.
www.identityworks.com

Logos on the big screen.
www.variety.com

Greenbay extends beyond "the frozen tundra of Lambeau Field."
www.greenbaypressgazette.com

Underground art turns 100.
news.bbc.co.uk

The RNC's conservative graphic style.
campaignstops.blogs.nytimes.com

Target opens "bull's-eye bodegas."
www.nytimes.com
www.mediabistro.com

09-12-2008

New logo for the Stamford Symphony.
www.dexigner.com

DAB+ digital radio services
rapidtvnews.com

The Norwegian Post Office
www.aftenposten.no

New England School of Law
www.boston.com

Research International
www.marketwatch.com

How the Apple logo has ripened over time.
esharkdesign.com

Facebook's new look.
www.usatoday.com

Walmart is becoming its own brand, including a new in-store network.
www.nwaonline.net
www.dmnews.com

Archie Comics rebrands; teens unchanged.
www.comicbookresources.com

Jamaicans and Puma.
www.chinadaily.com.cn

Global branding index released.
www.sleekandsexy.net

Branding on new and more beneficial levels.
www.adweek.com

How branding affects online advertising.
seekingalpha.com

Relaunch of Bols Genever, the authentic spirits.
www.thedieline.com

Arby's and Wendy's likely to keep separate identities after merger.
www.statesman.com

09-19-2008

Planet Propaganda launches its own on-line merchandise shop.
www.nonsek.com

Aukland logo deemed awful.
www.nzherald.co.nz
www.nzherald.co.nz

Turner Duckworth rebrands Metallica.
www.turnerduckworth.com

Yahoo for purple!
www.washingtonpost.com

FutureBrand invites young designers to brand America. The prize: $1,000 and a swanky internship.
www.countrybrandindex.com

A one-man brand.
www.oddgods.co.uk
www.walesonline.co.uk

Hong Kong seeking new logo.
www.monstersandcritics.com

Introducing the First International Biennial Competition LOGO 2008.
www.bienale-logo.sk

UW settles dispute with WU.
badgerherald.com

09-25-2008

Conversations on the corporate identity for the Slovenian EU Presidency.
www.dexigner.com
www.slow.si

Orthodox Union introduces a new logo.
www.ou.org/index.php

A quick overview of design law in the UK.
www.lawdit.co.uk
www.lawdit.co.uk

Designs for the new U.S. penny are revealed.
www.wbbm780.com

India Post delivers its new logo.
www.telecomtiger.com

ScotRail reveals new identity.
www.designweek.co.uk
news.scotsman.com

Coca-Cola named world's most valuable brand.
www.smartcompany.com.au

Is it possible to rebrand a building?
cityroom.blogs.nytimes.com

Corporate identity as it relates to office space.
www.livemint.com

Local radio stations rebranding in UK.
finndxer.wordpress.com

Paul Lewis devises a new identity for Long Tall Sally.
www.designweek.co.uk

10-03-2008

The media company Mindshare has a new dynamic logo, courtesy of Moving Brands.
www.mindshareworld.com
www.brandrepublic.com

100 artists rethink the iconic London Underground logo.
www.independent.co.uk

Barclaycard has a new logo, designed by The Brand Union.
www.brandrepublic.com
www.barclaycard.com

Retailers spending dollars to update their own store brands.
www.corporate-eye.com

Is that a bunny on your lunchbox?
www.timesonline.co.uk

When the man behind the brand is no more.
money.cnn.com

Google celebrates one decade.
www.vnunet.com

10-10-2008

The Wolda 2008 winners are announced.
www.wolda.org

The Atlantic Monthly is redesigned as The Atlantic, with the help of Pentagram.
jamesbennet.theatlantic.com

Industrial design and branding may be converging.
news.cnet.com
www.core77.com

An apple today whips up the lawsuit fray.
www.canada.com

Liverpool plans rebrand.
www.liverpooldailypost.co.uk

Chinese brands shine at the Olympics.
www.business24-7.ae

The Philadelphia Orchestra has a new logo.
www.philorch.org

10-15-2008


In an effort to fight off a sagging economy, PepsiCo is reportedly rebranding some of its core products, including Pepsi, Mountain Dew, Pepsi Max and Sierra Mist, according to BevNET and Beverage Digest. The company's familiar red, white and blue globe will be angled in different ways according to product, producing a range of different "smiles" at the globe's center.

Reportedly, three different "smiles" will be used - a "smile" for Pepsi, a "grin" for Diet Pepsi and a "laugh" for Pepsi Max, AdAge reports that the Omnicom Group's Arnell Group is the agency working on the project.

If this is to be a permanent change or a temporary packaging promotion has not been confirmed by PepsiCo at this writing. (Visual courtesy of BevNET.)

www.bevnet.com
adage.com
www.reuters.com

The Big Red One is coming to a hoodie near you.
www.honoluluadvertiser.com
www.fibre2fashion.com

A caution regarding intellectual property rights in Indonesia.
www.eurekastreet.com.au

South African airline Kulula gets a new logo from Brand Union.
www.bizcommunity.com

Montreal challenges designers to rebrand some of the most visible icons of the city.
www.newswire.ca

Designers still not wild about London Olympic logo, but young people seem to be going for it.
www.independent.co.uk

10-23-2008

Addis Creson creates an identity for an eco-minded auto start-up.
creativity-online.com

Meet the creator of the Major League Baseball logo.
online.wsj.com

A certain U.S. presidential candidate's brand is outpacing that of the iPhone and Google.
www.marketwatch.com

Get it on your Blackberry now, then wash up.
www.designtaxi.com
www.globalhandwashingday.org

Town's problematic geometric logo replaced with another geometric logo.
www.oxfordmail.co.uk

If you build a new brand, will they come?
www.canada.com

Best Buy is test-driving a new logo-now with detatchable icon!
www.dealerscope.com

The Bank of New Zealand has a new logo.
thefinancialbrand.com

For reasons yet to be explained, the movie "Fame" is being re-released, complete with new logo.
www.ropeofsilicon.com

Why the Tide logo just keeps rolling along.
www.packagingdigest.com

What symbol will adorn the Polish Euro coin?
www.reuters.com

10-28-2008

Pepsi responds to lukewarm response to its new logo show with a sell/save video.
www.adrants.com

Addis Creson creates an identity for an eco-minded auto start-up.
creativity-online.com

Meet the creator of the Major League Baseball logo.
online.wsj.com

A certain U.S. presidential candidate's brand is outpacing that of the iPhone and Google.
www.marketwatch.com

Get it on your Blackberry now, then wash up.
www.designtaxi.com
www.globalhandwashingday.org

Town's problematic geometric logo replaced with another geometric logo.
www.oxfordmail.co.uk

If you build a new brand, will they come?
www.canada.com

Best Buy is test-driving a new logo-now with detatchable icon!
www.dealerscope.com

The Bank of New Zealand has a new logo.
thefinancialbrand.com

For reasons yet to be explained, the movie "Fame" is being re-released, complete with new logo.
www.ropeofsilicon.com

Why the Tide logo just keeps rolling along.
www.packagingdigest.com

What symbol will adorn the Polish Euro coin?
www.reuters.com

10-30-2008

Design giant Lou Dorfsman passes away...
www.nytimes.com

...and immediately turns over in grave.
www.cmykamerica.com

Montreal has a colorful and controversial new logo.
network.nationalpost.com
www.canada.com

More on the Pepsi redesign.
adage.com

Pepsi tries to woo digital "influencers" with history on a can.
www.adrants.com

Pepsi redesigns, but Coke is the most talked about brand.
www.brandweek.com

Wendy's Arby's Group completes merger with new logo.
www.wendysarbys.com

It's a bird! It's a wave! It's Texas A&M University-Corpus Christi's new logo!
www.caller.com

New "Graphic Design in China" book released.
www.dexigner.com

"Columbia is passion" brand is a surprise winner.
online.wsj.com

Obama is to Nokia as McCain is to...Apple?
www.brandrepublic.com

Just because it's fun.
johnmccainisyournewlogo.com
logobama.com

2009 UEFA Champions League final in Rome crowned with new logo.
www.uefa.com

It's Olympic mutant animal mascot time!
www.guardian.co.uk

Bookmark this site for classics of everyday design.
www.guardian.co.uk

Will "rebranding" soon be known as "the R word"?
www.nationalpost.com

Another city prepares to be ticked off about cost of new logo.
cbs13.com

11-06-2008

K press association rebrands itself.
www.pressassociation.co.uk
www.allmediascotland.com

Sysco reveals new green identity.
www.sustainablelifemedia.com
www.environmentalleader.com

Wonky "N" defeated by Robin Hood.
news.bbc.co.uk

Men decide not to fight the use of crosses in logo for city whose name means "the crosses."
www.kdbc.com

Canadian hockey team may be forced to play without maple leaf logo at 2010 Olympics.
canadianpress.google.com
www.canada.com

The iconic red telephone box threatened by cell use.
www.telegraph.co.uk

Colleges and universities go after their youngest market yet for school-spirit gear: babies.
www.commercialappeal.com

KFC? Well, that's Kabul Fried Chicken, of course.
www.chicagotribune.com

The European (golf) Tour has a new logo.
www.europeantour.com

11-13-2008

All aboard the CultureBus.
blog.pentagram.com

More gorgeous work from Pentagram.
blog.pentagram.com

Outdoor fabric brand gets new identity.
www.ibtimes.com

How some believe that branding affects politics.
news.cnet.com

Auto logos and how they define their brands.
www.designweek.co.uk

The new logo for the Czech Republic's EU presidency is presented.
aktualne.centrum.cz

Google's Veteran's Day doodle leaves some unhappy.
www.bizjournals.com
www.blog.adminet.fr

11-20-2008

Anheuser-Busch InBev reveals its new logo, complete with beer-colored eagle.
www.ab-inbev.com
www.ab-inbev.com

What sort of power do logo-wearing strangers have over us?
www.nytimes.com

Branding is belonging, says Wally Olins.
www.thesundaily.com

Dutch government reveals its new corporate typeface.
www.designworkplan.com

How McCain's brand bubble burst.
www.prweb.com

Niagara Falls has a new logo.
www.stcatharinesstandard.ca

PepsiCo brings TBWA/Chiat/Day on board to work with Arnell.
www.marketwatch.com

11-26-2008

Lego logo is safe, but it proprietary brick shape is not.
www.guardian.co.uk

Design heavy-hitters comment on the new Pepsi identity.
creativity-online.com

Steve Heller talks with the creator of the Obama "O."
campaignstops.blogs.nytimes.com

Deja vu-bama.
www.moneyweb.co.za

Helvetica and the identity of the New York City Subway.
journal.aiga.org

Logos and the subconscious.
www.forbes.com

12-05-2008


An explanation of the 2009 UEFA Cup logo.
www.uefa.com

Jack in the Box is rolling out its new logo.
fastfood.freedomblogging.com

Color experts say that mimosa yellow is the 2009 color of the year.
www.foliomag.com

Czech Airlines begins showing new identity.
finchannel.com

Obamawear continues to be hot.
www.sfgate.com
www.washingtonpost.com

Children England has a new identity, from Strudel.
www.designweek.co.uk

The Coppertone Girl is mooning over Miami once again.
cbs4.com

Shanghai World Expo hosts logo vote.
www.shanghaidaily.com

Mephistopheles hired as brand spokesperson.
pastorshelper.wordpress.com

12-12-2008

Planet Propaganda gives LeAnn Rimes a new look.
www.wisbusiness.com

A new, old logo for the Good Housekeeping seal of approval, by Louise Fili.
www.goodhousekeeping.com

Find-the-logo-contest to distract fans from hypothermia.
www.marketwatch.com

Will the classic Red Sox "B" be retired?
wbztv.com

Doritos rebrands in China.
www.brandrepublic.asia

Santa rebranded!
blog.treonauts.com

12-19-2008

Smellogo? Iscentity?
www.bostonherald.com

Hello, newborn consumers.
www.brandrepublic.com

Color forecasting via cars.
www.newspress.com

The U.S. Virgin Islands has floated out a new logo.
www.stjohntradewindsnews.com

God likes my identity better.
blog.breformed.com

The perfect gift for identity designers.
www.fillslashstroke.com

Metallica winning design awards, thanks to Turner Duckworth.
www.marketwatch.com
www.turnerduckworth.com (see News)

An interview with the creators of the Obama logo.
whyimnotademocrat.blogspot.com
www.vsapartners.com

12-24-2008

Happy birthday, Mac.
www.wired.com

An Apple-branded car?
blog.wired.com

Just in case Santa doesn't bring that Lite Brite you wanted...
www.hasbro.com

American Idol management not amused about logo infringement.
www.tmz.com

10,000 people sign petition against logo.
www.thisiswesternmorningnews.co.uk

Bruce Willis, Elle Macpherson and Ringo Starr help rebrand Aviva in most expensive TV ads every made.
www.mad.co.uk
www.telegraph.co.uk

Triangle conspiracy! Christmas trees implicated!
www.gather.com

Alan Fletcher exhibition opens.
www.24hourmuseum.org.uk

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